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That’s what we’re about

Hey there, thanks for popping in, and welcome to “It’s a SUGGESTION”! Yes, we are as pun-tastic as our name implies. Our goal is to offer you a plethora of suggestions ranging from articles, short courses, book excerpts, or research resources, all geared towards giving you a boost in your entrepreneurial journey. We’re not claiming to be the jack-of-all-trades experts here, but we’ve got some pretty nifty research experience and resources that might be just what you need. Who knows, with our help, you could be the next big thing. So stick around and see what we can suggest for you!
Business Books

“Ideas are easy. Implementation is hard.”

― Guy Kawasaki

Courses & Tutorials

We would also suggest tutorials, courses, and expert mentorship, to guide you in becoming a successful entrepreneur. From creating a business plan to marketing strategies and financial management, to cover all aspects of running and growing a successful venture.

Topical Books

We suggest great reading material to cover important topics such as how to grow your business, how to grow as an individual, and what steps you can take to improve your life in both of these areas. In some cases we have created condensed versions of these books, so you can get the most out of them in a shorter amount of time. 

Articles

As a budding entrepreneur, you can find a wealth of valuable information online to help guide you on your path to success. From starting a business to marketing strategies and financial management, expert-written articles offer insights and suggestions based on years of experience. Reading and researching these articles can save you time and potential missteps and help you reach your goals faster.

Tips & Tricks

We suggest some time-saving and cost-effective products/services in the market, from new tech to innovative solutions. Boost your productivity and finances. Also, explore tips and tricks to improve daily life and workflow, save money and achieve your goals with ease.

Marketing Plan
Marketing

Marketing Plan

Creating a marketing plan involves several key steps to ensure that your marketing efforts are well-organized, targeted, and effective. Here’s a step-by-step guide to help you develop a comprehensive marketing plan: 1. Set Clear Objectives: Determine what you want to achieve with your marketing efforts. Your objectives should be specific, measurable, achievable, relevant, and time-bound (SMART). For example, increasing sales by 20% in the next six months or expanding your online presence by gaining 10,000

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marketing Mix
Marketing

7 p’s – marketing Mix

To produce a more comprehensive outline of marketing in the current arena, we can add three additional elements to the traditional 4 P’s framework. These elements consider the evolving consumer behavior, technological advancements, and the growing emphasis on building meaningful relationships with customers. Here’s an expanded outline for modern marketing: 1. Product: Core product features and benefits. Product differentiation and unique selling propositions (USPs). Product quality, packaging, and design. Product development and innovation strategies. Sustainability

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SMART CHART
Articles

SMART- marketing goals

SMART marketing goals refer to objectives that are Specific, Measurable, Achievable, Relevant, and Time-bound. This goal-setting framework helps businesses and marketers create clear and actionable objectives that are more likely to lead to successful outcomes. Here’s what each element of SMART stands for: 1. Specific: A specific goal is clear, well-defined, and focused. It outlines precisely what needs to be accomplished, leaving no room for ambiguity or confusion. Instead of a broad goal like “increase

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