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Prospecting: The sales process commences with prospecting, the crucial step of identifying potential customers who are likely to benefit from the product or service offered.
Stephen Covey’s book “The 7 Habits of Highly Effective People” is a classic self-help and personal development book that outlines a set of principles and
Creating a marketing plan involves several key steps to ensure that your marketing efforts are well-organized, targeted, and effective. Here’s a step-by-step guide to help
To produce a more comprehensive outline of marketing in the current arena, we can add three additional elements to the traditional 4 P’s framework. These
SMART marketing goals refer to objectives that are Specific, Measurable, Achievable, Relevant, and Time-bound. This goal-setting framework helps businesses and marketers create clear and actionable